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Study Reveals Creator-Style Video Ads Are Less Likely to Be Top Performers
A study analyzed over 3,300 social video ads and found that creator-style ads were less likely to be top performers.

HubSpot CMO Says Inbound Marketing is "Dead" After Losing 140 Million Visits
Kipp Bodnar, Chief Marketing Officer at HubSpot, said inbound marketing is "dead" after the company's blog lost 140 million visits in a single year.

Google Emphasizes: Manually Verify AI-Generated Content Before Publishing
Activity resurfaced around September 30 regarding Google's spam update, and the company updated its guidelines to emphasize the importance of manually reviewing AI-generated content before publishing.

Content Marketing Experiences a Revival as Long-Form Articles and Newsletters Return to the Forefront
Digital marketing data indicates a wave of revival in in-depth content such as long-form articles and newsletters, signaling a shift in audience preference toward deep substance away from fast-paced content.

