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Novarra Records EGP 9 Billion in Sales at 'Giza Downtown' Within 72 Hours

Novarra stated that the 'Giza Downtown' project recorded EGP 9 billion in sales in less than 72 hours, with the first and second phases completely sold out.

October 18, 2026
Novarra Records EGP 9 Billion in Sales at 'Giza Downtown' Within 72 Hours

Novarra Holding announced that the 'Giza Downtown' project recorded EGP 9 billion in sales in less than 72 hours of its launch, according to Invest-Gate platform.

The first and second phases were completely sold out, along with a small portion of the third phase, indicating strong demand for the project.

'Giza Downtown' is a mixed-use development featuring up to 350 hotel rooms and an 'MR1' hotel brand launched in partnership with artist and businessman Mohamed Ramadan, built on the former site of the Giza Security Directorate.

The rapid sales reflect strong demand in the Egyptian real estate market, which is relevant to buyers and seekers of units in mixed-use developments within major cities.

What Do These Terms Mean?

Mixed-use project: A single development that combines multiple functions, such as residential, hospitality, retail, and office spaces, rather than being dedicated to a single purpose.

Off-plan sales: Selling units that have not yet been built, where the buyer pays an advance and receives the property upon completion of construction.

Hotel room: An accommodation unit within a hotel that counts toward the hotel's capacity and is managed as part of its services.

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